SEO that earns the traffic you stop paying for
Technical fixes, content built around real search demand, and the authority work that makes both count.
What the work covers
SEO is three jobs, and skipping any one of them wastes the other two.
Technical SEO
Crawling, indexing, site speed, mobile rendering, structured data and the errors quietly keeping pages out of results.
Keyword and intent research
We map what people actually search before they buy, and separate terms worth ranking for from terms that never convert.
On page and content
Titles, headings, internal linking and pages written to answer the query rather than to hit a word count.
Ecommerce and category SEO
Product and category structure, faceted navigation and duplicate content, which is where most stores lose visibility.
Local SEO
Google Business Profile, location pages and citations when you sell in specific places.
Digital PR and authority
Coverage and links earned through content worth citing, never bought from link networks.
We start with an audit, not a retainer
Before proposing monthly work we look at what is already there. Often the fastest gains come from fixing what is broken rather than publishing more, and you should know that before you commit budget.
- Indexing and crawl issues identified first
- Existing pages checked for cannibalisation
- Current rankings and traffic baselined
- Competitor visibility compared honestly
- Findings delivered whether or not you hire us
How the engagement runs
Audit
A full technical and content review of the site as it stands today.
Fix
Technical errors and indexing problems are cleared before new content is written.
Build
Pages are created or rewritten around the searches that lead to purchase.
Earn
Authority work and ongoing refinement, reported against rankings and revenue.
Also covered
What the audit actually checks
Roughly sixty checks across four areas. These are the ones that most often turn out to be the problem.
Indexing and crawl
Robots rules, sitemaps, canonical tags, redirect chains, orphan pages and anything blocking Google from reaching pages that should rank.
Speed and Core Web Vitals
Largest Contentful Paint, layout shift and interaction delay, measured on real mobile conditions rather than a desktop test.
Content and intent match
Whether each page answers the query it targets, plus thin pages, duplicate pages and terms where two of your own pages compete.
Structure and internal links
How authority flows through the site, and whether your commercial pages are reachable in a few clicks from the home page.
SEO and paid search are not alternatives
Ads buy attention now and stop the moment the budget stops. SEO takes months and then keeps working. Run together they cover each other, and the search terms that convert in your ad account tell you exactly which pages are worth building organically.
- Paid data shows which terms actually convert
- Organic pages reduce what you pay for the same clicks
- Ads keep revenue steady while SEO compounds
- Shared reporting so neither channel takes credit twice
What a realistic timeline looks like
Timelines depend on the site, the competition and how much is already broken. What follows is the usual shape of the work rather than a promise.
- Weeks one to four: audit, tracking fixed, technical errors cleared
- Months two and three: priority pages rewritten or created
- Months three to six: movement on less competitive terms
- Month six onward: authority work and competitive terms
Questions brands ask us
Straight answers, including the ones that lose us work.
How long before we see results?
Technical fixes can show within weeks. Content and authority work usually take several months to compound. Anyone promising top rankings in thirty days is either buying links or counting terms nobody searches.
Can you guarantee a number one ranking?
No, and neither can anyone else. Google does not sell placement in organic results and does not disclose its ranking systems. We commit to the work and the reporting, not to a position.
Do you buy links?
No. Paid link schemes breach Google guidelines and put the site at risk. Authority is earned through coverage and content worth citing, which is slower and safer.
Do we still need ads if we do SEO?
Usually yes, at least while SEO builds. Paid search captures demand today and SEO reduces what you pay for it later. Running both is normally cheaper than relying on either.
Who writes the content?
We do, with your review before publication. If you have in house writers we brief and edit instead, which is often faster and keeps your voice.
Want to know why you are not ranking?
Send us the site. We will audit it and show you what is holding it back.